Snowball Effect

Bags of Fun

Helping to promote the home entertainment release of "Madagascar: Escape 2 Africa" we partnered with St Neots Packaging to produce fun branded meal kits.

Over 2 million kits were distributed nationally to families and featured in Asda cafes.

This was supported with in-store trolley advertising to promote both their kid's meal deals and the DVD itself.

our work » leisure & retail » Madagascar with Asda